Development of a lead qualification application for a leading mortgage broker

Customer

The client is a leading mortgage broker in the U.S providing lead qualification & prospect management services for Loan Officers to efficiently qualify potential prospects via automated loan origination process.

Project Description

To build an automated loan origination system that provides lead qualification & prospect management solution for Loan Officers to efficiently qualify potential prospects. To design the solution in the SaaS model where the customer would manage both the process and data.

Customer Challenges

Loan Origination process is complex and business rules driven and had resisted being automated to a degree that would be required to offer it as a service to the mortgage industry. This solution would require rules based decision making capability as well as interfaces to industry 3rd party service providers such as credit bureaus and agencies. The product also had to be scalable so it could be offered as a service via a SaaS model.

Trigent’s Solution

Trigent developed a solution incorporating both the standard features of a commercial solution along with unique features that improve the efficiency of the process. Some of the new features included:

• One question at a time sequence
• Automatic checklist creation and notification
• Red Flag technology
• Automated Deal Shop
• Online authorization of verifications
• Electronic Authorization

Client Benefits

The developed solution significantly enhanced the productivity of loan officers and increased the business profitability for the mortgage brokers. No more wasted time on prospects that cannot qualify as the application displays red flags which make the decision-making process easy. Enhanced customer experience resulted in increased business and profitability.